Established "Leader Edition Yugurism" to increase the number of leaders who drive the solution of social problems
Clarify the image of leaders who embody "Sustainability First"

Euglena Co., Ltd.

Euglena Co., Ltd. (Headquarters: Minato-ku, Tokyo, President: Mitsuru Izumo, hereinafter "Euglena") is celebrating its 15th anniversary and has a corporate identity (CI) on August 11, 2020. ) Announcement of renewal * 1, following the announcement of revision of the action guideline "Ugurism" on September 2, 2020 * 2, "Leader version Yugurism" will be used as the action guideline for leaders who will lead the solution of social problems through our business growth. We will announce the new establishment.
* 1 Released on August 11, 2020 https://www.euglena.jp/news/20200811/
* 2 Released on September 2, 2020 https://www.euglena.jp/news/20200902-2/

New leader action guideline "Leader version Yugurism"

■ "Leader version Yugurism』\ Background of new establishment
　 We have renewed our corporate identity (CI) as we celebrated our 15th anniversary on August 9, this year. Among them, in order to respond to the era of rapidly changing is, no matter how the realization of the appearance you want to have our own does not change even as the era has changed, arrive at the answer that should be put at the center of corporate management, "Euglena, Inc. "Sustainability First" was put up as "what we want to be".
　In the future, we will not only utilize Euglena, but also develop our business centered on sustainability and work to solve social problems. We aim to keep our happiness coexisting with someone's happiness toward a sustainable environment, sustainable health, a sustainable society, a sustainable life, a sustainable way of working, a sustainable organization, and various stakeholders.
　In order to realize such business development and corporate management and update Euglena from a "Midrimushi" company to a "Sustainability First" company, we need to transform ourselves. As we announced on September 2, 2020, we have revised "Ugurism," which is the action guideline for our colleagues. In addition to this, we have come to the idea that leaders who lead our colleagues are required to have a higher level of action guidelines in order to speedily solve the problems facing the global environment and society. Specifically, it is necessary not only to have an attitude of "stabilizing Our management" but also to have an attitude of "seriously solving problems facing the global environment and society through Euglena". We came to the conclusion that there is, and as a first step, we decided to newly establish "Leader's version of Yugurism" as a guideline for leaders' actions.
　For the new establishment, various leaders with different job titles, ages, company histories, and bases gathered, and in a situation where they could not actually meet due to the influence of the new coronavirus infection, we repeated workshops and discussions using online MTG tools, and the Euglena Group I have verbalized what is the leader of. Then, the draft was compiled and submitted to the management meeting, and the formal leader's action guidelines were decided.

■ Leader's Action Guidelines Three "Leader Edition Yugurism"
　 The thoughts we put into the newly established "Leader Edition Yugurism" are as follows.

1. Draw a dream and conduct heat ~ Thermal conductivity 2000! ~
　 We are a group that realizes the world of "Sustainability First".
　Synchronize with management, draw dreams, personalize and convey to friends with the same amount of heat as management.

　The leader has the role of synchronizing the world view with the management team and setting the direction of the team, and the leader himself talks about specific dreams, personalizes himself and conveys it to his colleagues with the same amount of heat as management. I think that is important. Therefore, using the term thermal conductivity, which expresses the ease of heat transfer, and using the thermal conductivity 2000 of diamond, which is a substance with high thermal conductivity, we envision a glittering future like diamond and have transparency. I put the idea of communicating it to my colleagues in this code of conduct.

2. Co-creation of a world-standard place ~ Proliferation rate ∞ ~
　 Realization of "Sustainability First" requires world-class thinking and action.
　Together, we will create an environment where all Our colleagues can perform at their best and continue to grow.

　Realizing the world of "Sustainability First" in the Euglena However, we always keep "world standards" in mind, not because we are short-term issues in front of us, but because we challenge what we can do to keep the future going and really try to realize it. However, I want to think and act. And by making it the best place of the world standard, we would like to build an environment where our colleagues can grow without limit and show the best performance. With that in mind, we used Euglena 's proliferation to set the proliferation rate to ∞.

3. Do it all the way to realization ~ 501 times? ~
　 The world of "Sustainability First" that balances profitability and sociality.
　Until that happens, consider and implement every method and never give up until the end.

　In order to satisfy both profitability and sociality at the same time, I think it is important to strategically think about all the ways to achieve it, put it into practice, and if it doesn't work, take the courage to change it immediately. Just like when our representative, Izumo, was Our founded, the leader was approaching things with a stance of not giving up until it was realized. want. That intention is included in 501 times.

　In the future, based on the newly established "Leader Edition Yugurism", we will work together with our colleagues to carry out social changes toward the realization of the world of "Sustainability First" with a sense of speed.

* Glossary
Companions: At the Euglena Group, employees are called "companies" with the same aspirations.
Ugly: In the Euglena group, people who sympathize with Sustainability First and those who aim together are defined as "Ugly".

<About Euglena Co., Ltd.>
In 2005, Euglena succeeded in establishing the world’s first outdoor mass cultivation technology for microalgae Euglena for food use. In addition to developing and selling products that include functional foods and cosmetics that utilize Euglena and Chlorella, Euglena conducts research in producing biofuel and provides genome analysis services. Euglena has also been expanding eligible products for the “euglena GENKI Program” to all Group products including cosmetics since April 2019. This program has been running since 2014 and delivers nutrient-rich Euglena cookies to children in Bangladesh. The company was also listed on the Mothers Section of the Tokyo Stock Exchange in December 2012 and subsequently updated to the First Section of the Tokyo Stock Exchange in December 2014. Euglena has been developing its business based on the Euglena philosophy of “Sustainability First”. https://euglena.jp