Euglena focused on awakening the body from the ground up
Proposing a new approach to health habits with "Euglena for the body
From cells to a healthy body in a cycle of "creating, working, and protecting"

Euglena Co., Ltd.

Euglena Co., Ltd. (Headquarters: Minato-ku, Tokyo, President: Mitsuru Izumo) is a microalga from Ishigakijima Euglena (Japanese name: Midorimushi, hereinafter "Ishigakijima Euglena") We have renewed our main beverage product with Euglena food brand "Euglena for the body "with the concept of "from cells to a healthy body", and there are women with high health consciousness, busy business people, and children. We propose a new approach to healthy habits such as families and seniors who want to maintain their health.

The target of the renewal is powdered beverage "Euglena green juice" ^*1 and tablet-shaped "Euglena green juice grain type" ^*2, cart can beverage "drinking Euglena" ^*3 "Drinking Euglena Lactobacillus" ^*4 4 products, with a package that renews the image while keeping the popular prescription so far, at supermarkets and drug stores nationwide on Monday, March 16 After that, it will be on sale from April 1st (Wednesday) on the official online shopping site "Euglena-online" (https://online.euglena.jp).​
* 1: Sold from 2012. * 2: Sold from 2017. * 3: Sold from 2014. * 4: Sold from 2017.

"Euglena for the body" focuses on the complex health concerns of modern people and proposes a new approach to health habits with the abundant nutrients and unique ingredient paramylon of Euglena And as a drink that can be easily ingested every day, it supports the health of all people who try to manage their physical condition more than daily.

●●● A new approach to health habits focusing on the lifestyles of modern people and the negative cycles they have ●●●

With the growing awareness of physical condition management in recent years, market needs for health foods and health drinks have become apparent, and products that appeal to physical and mental fatigue and immunity are attracting attention. According to our survey ^*5, "easy to get tired" and "stress" accounted for nearly 40% of the top concerns about health, and it was found that many people are feeling tired. One of the reasons for this may be a lack of physical strength due to aging or lack of exercise, but we focused on the fact that the cause is hidden in casual lifestyle habits.
* 5: Internet survey conducted in July 2019 (men and women aged 20-79 nationwide n1900)

Attention (1): From malnutrition to fatigue due to disordered eating habits
The energy that builds our body and drives all our activities comes from what we eat. "Carbohydrates", "lipids", and "proteins" taken from the diet are digested in the body and taken into the cycle for producing energy in the cells, and "vitamins" and "minerals" etc. turn those cycles. I will help. Therefore, it is ideal to be able to get the necessary nutrients in a well-balanced manner with one meal, but if you skip a meal or do not have a regular dietary habit, you will run out of energy and feel tired easily.

 

Attention (2): It becomes difficult to get rid of fatigue due to lack of sleep and stress.
Growth hormone, which is secreted during sleep, also plays an important role in relieving fatigue. In other words, chronic sleep deprivation and light sleep accumulate fatigue more and more, so it is important not only to secure sleep time but also to improve the quality of sleep. Excessive stress can also lead to emotions such as anxiety and irritation, headaches and stiff shoulders, and can cause chronic fatigue. However, at present, about 40% of people are below the ideal sleep time.

 

着目③：疲労がたまると免疫力が下がる
栄養不足やストレス、睡眠不足が続くと、その精神的緊張が「疲労」として脳に伝達され、さらに疲労感が募ります。蓄積された疲労により免疫力の低下を引き起こします。

As you can see in the points of interest ①②③, these lifestyles seem to be unrelated at first glance, but in reality they are closely related to each other.
"Insufficient metabolic energy due to malnutrition due to disordered eating habits"
→ "Fatigue is caused by lack of metabolic energy"
→ "Chronic fatigue due to stress and lack of sleep"
→ "Immune weakness due to fatigue"
→ "Symptoms caused by weakened immunity promote malnutrition"
It leads to a negative cycle.​
Aiming for sustainable health is not a partial response, but a partial response
It is important to approach all of "malnutrition," "fatigue," and "immunity weakness."

●●●“Awakening the body from the ground up”Ishigakijima Euglena ●●●

Euglena is a member of the algae. Ishigaki Island Euglena grew up in the rich nature of Ishigaki Island.
It is equipped with abundant nutrients required by humans (vitamins, minerals, amino acids, unsaturated fatty acids such as DHA and oleic acid, and a ^{total of 59 types including the unique ingredient paramilon *6}), and numerous functional research results have been reported. It is a superfood full of various possibilities, such as being made. Since it does not have a cell wall, it has the advantage of being easily digested and absorbed. It is also the first in the world to obtain ASC-MSC seaweed (algae) certification, which is an international certification for marine products procured in a sustainable and environmentally friendly manner.
* 6: Euglena, in which glucose molecules are linearly polymerized by β-1,3-bonds.

 

●●● What is" Euglena for the body"? ●●●

It is a brand that considers today's health and the body 10 years from now.
The concept is "from cells to a healthy body".
It is said that human beings are a collection of 37 trillion cells, and 1 trillion cells are reborn every day. Easily deliver the abundant nutrients of Ishigaki Island Euglena to cells, create and work on a daily body, and protect the body. Euglena for the body Cycle for the Body" of "Making, Working, and Protecting", we support the health of all people who try to manage their physical condition from daily life with food and beverages.

 

● Euglena for the body green smoothie on the body
The nutritional components of Ishigaki Island Euglena are kept as they are, and refreshing fruits and vegetables are blended to create a delicious and easy-to-drink taste. At the beginning of the day or as a snack.
Product name: Euglena
Name: Fruit / vegetable mixed juice
Contents: 195g
Price: 240 yen (excluding tax)
Sales location: Scheduled to be rolled out to supermarkets and drug stores nationwide and the official Euglena
Ingredients: fruit (apples, grapes, kiwi fruit, lemon), vegetables (barley young leaves, pumpkin, spinach, leaves tomorrow), isomalto-oligosaccharide, Euglena gracilis / gardenia dye, stabilizer (thickening polysaccharides)
[Features]
Contains 700 million Ishigaki Island Euglena
No preservatives or synthetic coloring agents are used.
Vegetables that are lacking in one meal at the same time ^*7 Can also be supplemented.
After drinking, we use an environmentally friendly package cart can that can be recycled like a paper carton.
* 7: From the "2017 National Health and Nutrition Survey" and "Health Japan 21", 21 g of vegetables, which is one-third of the daily vegetable intake shortage (62 g) for men and women over the age of 20.

 

● Euglena for the body green smoothie lactic acid bacteria on the body
Ishigakijima Euglena is a blend of fruits and vegetables with the same nutritional components. In addition to being easy to drink and delicious, we have added lactic acid bacteria that are compatible with Euglena.
Product name: Euglena lactic acid bacteria to drink
Name: Fruit / vegetable mixed juice
Contents: 195g
Price: 240 yen (excluding tax)
Sales location: Scheduled to be rolled out to supermarkets and drug stores nationwide and the official Euglena
Ingredients: fruit (apples, grapes, kiwi fruit, lemon), vegetables (barley young leaves, pumpkin, spinach, tomorrow leaves), isomalto-oligosaccharide, Euglena (including milk component) gracilis, lactic acid bacteria (EC-12) / perfume, gardenia Pigments, stabilizers (thickening polysaccharides)
[Features]
Contains 500 million Ishigaki Island Euglena
No preservatives or synthetic coloring agents are used.
5 yogurts of lactic acid bacteria (EC-12) that are compatible with Ishigaki Island Euglena ^*8 I mixed it.
After drinking, we use "Kartkan", an environmentally friendly package that can be recycled like a paper carton.
* 8: When one yogurt (100g) contains 10 billion lactic acid bacteria.

 

● Euglena for the body green powder on the body
Euglena Ishigaki Island, young organic barley leaves and organic tomorrow's leaves. It is easy to dissolve in water and you can easily arrange food and drinks.
Product name: Euglena green juice
Name: Euglena gracilis-containing wheat sugar young leaf processed food
Contents: 21 pieces 77.7g (3.7g / 1 piece), 31 pieces 114.7g (3.7g / 1 piece)
Price: 21 bottles 2,880 yen (tax excluded), 31 bottles 4,200 yen (tax excluded)
Sales location: 21 bottles nationwide drag stores, supermarkets, etc., 31 bottles official mail order site "Euglena Online" and EC malls such as Amazon and Rakuten
Ingredients: Organic barley young leaf powder (domestic production), Euglena gracilis powder, organic tomorrow leaf powder, inulin (dietary fiber), isomaltooligosaccharide powder candy, chlorella powder, refined fish oil (including gelatin), yeast extract, L-citrulin, Green Tea Extract, L-Ornitine, Hematococcus Algae Extract / Fragrance, L-Theanin
[Features]
Contains 500 million Ishigaki Island Euglena
Based on Ishigaki Island Euglena you can blend organic barley young leaves and organic tomorrow's leaves to supplement ^{the dietary fiber *9 for two salad dishes.}​
* 9: For one dish of salad, the amount of dietary fiber of the side dish "lettuce and cucumber salad" of the Japanese Food Guide Spinning Top is calculated.

 

● Euglena for the body green tablet on the body
Ishigaki Island Euglena and acacia dietary fiber and fructooligosaccharide are tightly mixed into each grain. A compact tablet that is easy to drink from children to seniors without worrying about the taste and aroma.
Product name: Euglena green juice grain type
Name: Euglena gracilis processed food
Contents: 124 tablets (280mg / tablet)
Price: 4,200 yen (excluding tax)
Sales location: Official mail order site "Euglena Online" and EC malls such as Amazon and Rakuten
Ingredients: Euglena gracilis powder, chlorella powder, malt sugar, refined fish oil (including gelatin), fructooligosaccharide, spirulina powder, acacia dietary fiber, green tea extract, L-citrulin, L-ornithine / cellulose, edible fats and oils, silicon dioxide , Shelac, Carnaubarou, Inositol, L-Theanin, Vitamin C, Haematococcus algae pigment
[Features]
Contains 500 million Euglena per 4 tablets.
The shape makes it easy to carry around, so you can easily take Ishigaki Island Euglena even when you are out.

● Euglena for the body brand site for body https://euglena.jp/karadani
● Official online shopping site "Euglena Online" https://online.euglena.jp
Euglena Co., Ltd. official website https://euglena.jp

 

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Euglena Co., Ltd. Corporate Communication Division