BIC Holdings and Euglena,
Collaboratively develops and launches the healthcare brand "Green Pot"
-The first product supplement will be on sale at beauty salons nationwide today, October 26th (Thursday)-

BIC Holdings Co., Ltd.
Euglena Co., Ltd.　　　　

　BIC Holdings Co., Ltd. (Headquarters: Minato-ku, Tokyo, President: Shinichi Takagi, hereinafter "BIC Holdings") and Euglena Co., Ltd. (Headquarters: Minato-ku, Tokyo, President: Mitsuru Izumo, hereinafter "Euglena") We will jointly develop the brand "Green Pot" and sell the supplement "Green Pot KEY SUPPLI" as the first product at beauty salons nationwide from today, October 26th (Thursday).

　BIC Holdings is a general beauty trading company established in February 2017 through a capital and business alliance between Dalia Co., Ltd., which sells beauty products, and Tachikawa Co., Ltd. Euglena is a food, cosmetics, etc. that utilizes the microalgae Euglena (scientific name: Euglena), which has abundant types of nutrients, based on the management philosophy of "health for people and the earth." We are developing and selling. This time, both sides' desire to "deliver health to customers" matched, leading to the joint development of the healthcare brand "Green Pot".
　The first product of "Green Pot" is "Green Pot KEY SUPPLI" which contains euglena, spore-forming lactic acid bacteria, oligosaccharides, water-soluble dietary fiber, etc. with the concept of supporting healthy daily life. Will be released. In addition, as future developments, "Green Pot HOT SUPPLI" (scheduled to be released in April 2018), which contains ingredients that improve the rhythm of the body such as hihatsu and L-carnitine, and "Beautiful from the inside" We are planning to increase the product lineup such as "Green Pot CLEAR SUPPLI" (scheduled to be released in April 2018) focusing on.
　BIC Holdings plans to open the EC platform "beauty my lab online" in January 2018. The platform has introduced a new system that allows customers who have purchased cosmetics and hair care products at beauty salons to make regular purchases, and is expected to contribute to the sales of "Green Pot."
　The details are as follows.

About the healthcare brand"Green Pot"

■ About "Green Pot"
　BIC Holdings, a general beauty trading company, and Euglena Co., Ltd., which develops and sells functional foods and cosmetics that utilize euglena, "deliver health to customers.
　It is a healthcare brand that was jointly developed with the idea of "Keitai". As the first product, "Green Pot KEY" with the concept of supporting healthy everyday life.
　"SUPPLI" will be on sale.

■ "Green Pot KEY SUPPLI"
　This is the first product of the healthcare brand "Green Pot" with the concept of supporting healthy everyday life.
　Internal capacity　: 90 grains
　price　　: 4,800 yen (excluding tax)
　Sales start: Thursday, October 26, 2017
　raw materials　: Euglena gracilis, starch, fructooligosaccharide, spore-forming lactic acid bacteria, dietary fiber / gelatin, Ca stearate, fine silicon dioxide, colorant (be
　　　　　　Nibana yellow element, gardenia blue pigment)

■ About future development
　We are currently planning to develop the following supplements.
　・ "Green Pot HOT SUPPLI" ... A supplement that supports a good rhythm
　　　Internal capacity　: 90 grains
　　　price　　: 4,800 yen (excluding tax)
　　　Scheduled to be released: Sunday, April 1, 2018
　　　raw materials　: Euglena gracilis, starch, fructooligosaccharide, long pepper extract, L-carnitine, dietary fiber / gelatin, Ca stearate, fine Kei dioxide
　　　　　　　　Element, colorant (safflower yellow element, gardenia blue pigment)
　・ "Green Pot CLEAR SUPPLI" ... A supplement that focuses on "clean from the inside"
　　　Internal capacity　: 90 grains
　　　price　　: 4,800 yen (excluding tax)
　　　Scheduled to be released: Sunday, April 1, 2018
　　　raw materials　: Euglena gracilis, starch, potassium, long pepper extract, dietary fiber, fructooligosaccharide / gelatin, Ca stearate, fine kei dioxide
　　　　　　　　Element, colorant (safflower yellow element, gardenia blue pigment)

■ Sales location
　・ Beauty salons nationwide
　・ EC platform "beauty my lab online"
　(Scheduled to open in January 2018)
　* Please contact BIC Holdings for details.

<About microalgae Euglena >
　Microalgae Euglena (Japanese name: Euglena) is a type of alga that has the characteristics of both plants and animals and contains abundant types of nutrients such as vitamins and minerals in a well-balanced manner. In 2005, Euglena Co., Ltd. succeeded in mass edible outdoor culture for the first time in the world.

<About BIC Holdings Co., Ltd.>
　A joint holding company established in February 2017 through a capital and business alliance between Dalia Co., Ltd., a major beauty trading company established in 1946, and Tachikawa Co., Ltd. We aim to grow and develop the beauty industry by integrating the purchasing and logistics operations of both companies and improving salon support.

<About Euglena Co., Ltd.>
　In 2005, we succeeded in establishing the world's first edible outdoor mass culture technology for the Euglena We Euglena and Chlorella, and are conducting research toward the production of biofuels. Listed on TSE Mothers in December 2012. December 2014 Market change to the First Section of the Tokyo Stock Exchange. The management philosophy is "to make people and the earth healthy".

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-Contact for inquiries from the press-
Euglena Co., Ltd. Corporate Communication Division